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Guilt, Anger, Economic Freedom, Non-Bravery? Government Testing at Yale on Covid Shot Messaging

Red white blue vaccineWho wants to see the sausage being made? Below are excerpts and a link from the ClinicalTrials.gov study being conducted by YALE testing which messages will convince Americans to take the Covid shot(s.)

COVID-19 Vaccine Messaging, Part 1:

 

This study tests different messages about vaccinating against COVID-19 once the vaccine becomes available. Participants are randomized to 1 of 12 arms, with one control arm and one baseline arm. We will compare the reported willingness to get a COVID-19 vaccine at 3 and 6 months of it becoming available between the 10 intervention arms to the 2 control arms.

Study participants are recruited online by Lucid, which matches census based sampling in online recruitment.

Other: Control message Other: Baseline message Other: Personal freedom message Other: Economic freedom message Other: Self-interest message Other: Community interest message Other: Economic benefit message Other: Guilt message

1/15 of the sample will be assigned to this message. The message is about the danger that COVID-19 presents to the health of one's family and community. The best way to protect them is by getting vaccinated and society must work together to get enough people vaccinated. Then it asks the participant to imagine the guilt they will feel if they don't get vaccinated and spread the disease.
Other: Embarrassment message

1/15 of the sample will be assigned to this message. The message is about the danger that COVID-19 presents to the health of one's family and community. The best way to protect them is by getting vaccinated and by working together to make sure that enough people get vaccinated. Then it asks the participant to imagine the embarrassment they will feel if they don't get vaccinated and spread the disease.
Other: Anger message Other: Trust in science message Other: Not bravery message

1/15 of the sample will be assigned to this message which describes how firefighters, doctors, and front line medical workers are brave. Those who choose not to get vaccinated against COVID-19 are not brave.

 

Comments

Angus Files

Merkel part of the Gates-Fauci cabal being bullied back.

Violence erupts in Germany as 20,000 protesters lash out at Merkel's coronavirus measures

https://www.express.co.uk/news/world/1317548/Germany-Angela-Merkel-Berlin-coronavirus-protest-police-restrictions-face-masks-latest

Pharma For Prison

MMR RIP

Hera

Maybe it is just me, but I am expecting that these messages will be a lot less effective than they think they will...Most of us realized that people playing the "Do what I want or I will call you mean names" game, which this seems to be a variation of, were merely childish manipulators, best ignored, way back in high school...

Angus Files

Can’t let real science get in the way of phake pharma science..I`ll have a quadruple chloroquine bartender as recommended in the study by my Dr...

Pharma For Prison

MMR RIP

John Stone

A big part of modern “science” are back up studies about how to manipulate the public to comply - I even once saw a Cochrane review of such studies.

Donna L.

Guilt, embarrassment, not brave? How on earth is this NOT coercion??

[The Nuremburg Code:
The voluntary consent of the human subject is absolutely essential.
This means that the person involved should have legal capacity to give consent; should be so situated as to be able to exercise free power of choice, without the intervention of any element of force, fraud, deceit, duress, over-reaching, or other ulterior form of constraint or coercion; and should have sufficient knowledge and comprehension of the elements of the subject matter involved, as to enable him to make an understanding and enlightened decision.]

Bob Moffit

This is the same poppycock messaging THEY always use … reminds me of the "messaging" THEY used to SELL the COMBAT AUTISM ACT … which was anything but a bill to COMBAT AUTISM .. as Dr Rimland at the time warned it should be called the PRETEND COMBAT AUTISM ACT. Same for establishment of the 1986 VACCINE COURT .. that PROMISED (all unfulfilled) .. so many good things anyone against it was portrayed as not caring about vaccine injured families.

Kristen

They used to call that "marketing," but now I guess it's "science."

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