In Part I, I wrote of Seed Media:
“Perhaps the worst of the slogans is displayed right on the homepage of the website: “Science is culture.” Apparently, to Adam Bly, culture is business, especially since the views expressed by the 69 bloggers who post on SMG’s ‘Science’Blogs are in the best interest of sponsors.”
As expected, the “Science”Bloggers struck back, claiming that what I wrote was untrue, and that advertisers have nothing to do with the site content. Nearly one year later, however, my investigation has been validated by The New York Times Magazine of all sources. When even The New York Times can see through your deceptive blog activities, you know you’re in trouble. Well, that is exactly what happened to “Science”Blogs. They were panned in a piece, entitled “Unnatural Science,” (HERE) by Virginia Heffernan that ran in The New York Times Magazine, August 1.
Some helpful background information to know before reading the article is that recently, “Science”Blogs started up a “nutrition” blog called “Food Frontiers,” paid for by PepsiCo., without any disclaimer – nothing - that the blog was an advertisement. This caused a mass exodus of some 20 bloggers from the website.
Although The Times doesn’t highlight the fact that “Science”Blogs was heavily engaged in this kind of promotional activity with corporations before, which had finally become so obvious with the Pepsi blog that it was too embarrassing for many bloggers to handle, the article is still spot on. It also takes some well-deserved shots at certain “Science”Bloggers in particular, such as P.Z. Myers who posted an Islamophobic portrayal of the Prophet Muhammad that’s so vile, it would be inappropriate to quote it, but it’s referenced in the New York Times article. I wonder how our contributing editor, Abdulkadir Khalif, would feel about seeing that. For having his “sub-‘South Park’ blasphemy” pointed out to him, Myers called Heffernan an “atheist-hater.”
For an inside scoop of the New York Times piece, here is a select quote:
“What’s bothersome is that the site is misleading. It’s not science by scientists, not even remotely; it’s science blogging by science bloggers.”
And that’s what I said a year ago, that they’ve been presenting themselves as a reliable scientific source when they’re not. Anyway, enough of my intro, here is the link to the article in full: HERE
There is more to come on “Science”Blogs, but for now: enjoy!
Jake Crosby is a college student with Asperger Syndrome at Brandeis University who is double majoring in History and Health: Science, Society and Policy. He is a contributing editor to Age of Autism.
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